When searching for your next luxury car in the Huntsville, Florence, and Cullman, AL, areas, you'll have plenty of options. At Century BMW, we want to ensure you're making a well-informed decision on the brand that fits your lifestyle best. So, we've created this comparison between BMW vehicles and those available from Audi.

Read our BMW vs. Audi comparison to see which manufacturer offers cars best suited to your needs. Contact us if you have any questions.

BMW vs Audi: A History

Both BMW and Audi are German auto manufacturers with a storied history behind them. BMW, for example, got its start creating engines for military planes in the early 20th century. Once the first World War ended, it transitioned into building brakes for trains. Then, as the automobile market took off, BMW combined its expertise in engine and brake manufacturing to create personal cars that are still fun to drive today.

Audi began with August Horch in 1899. Horch means Hark or Listen in German, which translates to Audi in Latin. In the 1920s, Audi made a splash as an automaker by creating a union of four separate companies, each of which had a different area of expertise, to create premium automobiles for the German and worldwide market. That's where the famous four rings come from.


BMW vs Audi SUVs

When it comes to selecting your next vehicle, it's nice to have options. BMW and Audi both provide a variety of sedans, coupes, and convertibles from which to choose. However, if you're looking for a more expansive family vehicle with ample interior space, BMW offers 11 Sports Activity Vehicles® while Audi only has seven SUVs available.

These SUVs all feature available all-wheel drive (AWD), which can add a whole new dimension to your all-weather driving. The full-time AWD systems work with a high-powered engine to improve traction control and handling capabilities in changing conditions.

Additionally, BMW features a range of exhilarating M Models. These performance vehicles boast impressive motors and athletic amenities designed to create a breathtaking ride on the open road. For example, the BMW X5 M is equipped with a 600-horsepower engine to take you from 0 to 60 MPH in under four seconds.

Audi doesn't feature an exclusive line of performance SUVs, so if you're looking for a bolder drive, BMW is probably the better option.


BMW vs Audi Sedans, Coupes, and Convertibles

If you want to make a great first impression as you pull up to the office in your BMW or Audi, then you'll probably love the lineup of sedans, coupes, and convertibles both brands offer. With Audi, you can hit the streets in a sedan like the Audi A4, a sporty coupe like the Audi RS 5 coupe, or a convertible like the Audi A5 Cabriolet.

BMW drivers have sedans like the BMW 3 Series, coupes like the BMW 4 Series, or convertibles like the BMW 8 Series to pick from.

To give you an idea of how these vehicles compare, let's look at both brands' compact sedans: The Audi A3 and the BMW 3 Series core model. Both sedans make AWD available if you want to improve your handling capabilities beyond the standard front-wheel drive (FWD) system.

They also both feature a powerful, turbocharged engine. The standard 2.0L turbocharged I-4 in the Audi can generate 184 horsepower. The standard twin-power turbo 2.0L I-4 engine in the BMW pushes you over the finish line faster with an output of 255 horsepower.


BMW vs Audi Electrified Vehicles

If you're like many modern drivers, then you want a stylish vehicle that knows how to save on time spent at the pump. Both BMW and Audi feature fully electric and hybrid vehicles. In fact, they each have two fully electric options.

As for hybrids and plug-in hybrids, you'll have three options with Audi and five options with BMW. BMW also has two plug-in hybrid SUVs, the BMW X3 xDrive30e and the BMW X5 xDrive45e. These SUVs both come standard with AWD.

Audi, on the other hand, only offers one plug-in hybrid SUV, so you won't have as many choices if you want an SUV that focuses on fuel efficiency.


BMW vs Audi: Technology

BMW and Audi are known for being at the technological forefront with systems like Head-up Display, which projects essential driving information onto your windshield. When it comes to the latest in voice- activated systems, however, BMW has the advantage.

BMW Intelligent Personal Assistant is a state-of-the-art feature that comes to life when you say, Hey BMW. Use this system to easily control your navigation and infotainment. Ask it to provide directions to the nearest gas station or explain how High Beam Assist works. It can even tell you the current tire pressure or engine oil level, so you'll stay up to date with your vehicle's needs.

Unfortunately, Intelligent Personal Assistant is exclusive to BMW, so you'll have to use your navigation and entertainment system the old-fashioned way when driving an Audi.


BMW vs Audi: Safety First

Nothing is more important than safety, so BMW and Audi offer a standard safety feature that intuitively senses potential collisions and prepares you for impact by tensioning the seat belts, closing the windows and moonroof, and charging the brakes.

Once again, BMW takes it to the next level with Active Driving Assistant standard on most models. Included in this suite of safety systems are Daytime Pedestrian Protection, Frontal Collision Warning with City Collision Mitigation, Lane Departure Warning, Active Blind Spot Detection, and Rear Cross Traffic Alert. While Audi has some comparable systems available, it doesn't offer all of the same features, so you may not be fully protected on the unpredictable road ahead.


BMW vs Audi: Get Behind the Wheel of Your Favorite Luxury Brand

Now that you've seen how these luxury brands match up, you may be interested in a BMW for your next ride. If so, visit Century BMW. A member of our sales team will work with you to find the sedan, SAV®, or performance vehicle best matching your Huntsville, Florence, and Cullman, AL, lifestyle.

Contact us today to get started.


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Century BMW

3810 University Dr NW
Directions Huntsville, AL 35816

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